Oriental Silk Market: A shining pearl in the land of Jiangnan


Twenty years ago, in the Jiangnan town of Jiangsu Shengze, which is famous for its rich silk production, the Oriental Silk Market, a professional market dominated by trading silk, which was the first in China at that time, attracted up. The focus of the textile and garment industry from China and the world. After nearly 20 years of development, today's "Oriental" has become a well-known brand at home and abroad, and has become the leading textile professional market in China. Its position plays an important role in the Chinese textile industry.
——Relying on industrial advantages, the market continues to develop strongly. Relying on the big market, the development of the textile industry; as the industrial cluster continues to grow, it also promotes further market prosperity. Shengze, one of the four major silk cities known as “Sunrise Wan Silk, Clothes by the World”, is China’s most important silk textile industry base. Based on the continuous exploration and efforts of the silk resources and the textile industry in Shengze, the Oriental Silk Market, which has been continuously explored and worked hard for nearly 20 years, has created a successful road to hard work and the market has maintained a strong development momentum. At present, the scale of the market is not the same as before. The area has grown from less than 1 square kilometer to 4 square kilometers in the first few years, with 10 trading branches. The trading varieties have also expanded from the initial single silk chemical fiber fabrics and raw materials to the decoration. More than 3,000 varieties of cloth, home textiles, cotton fabrics, garments, textile machinery parts and other more than 10 categories; the number of companies and business households that have been stationed in the year has increased rapidly from 146 in 1986 and 2,400 in 1996 to more than 4,300 now. For domestic and foreign textile buyers, it has become the largest wholesale market with the largest scale, the most complete varieties and the best price. The products are sold to more than 80 countries and regions in the country and the world. The agglomeration and radiation effects are Shengze. And the development of the textile industry in the surrounding areas has played an irreplaceable leading role. In addition, the Oriental Silk Market and Shengze Textile Industry Cluster formed a good momentum of interactive development. The Chinese Oriental Silk Market has become a springboard for Shengze Textile Industry to go to the whole country and the world; and Shengze Textile Industry has provided a steady stream of richness to the market for many years. Competitive textile fabrics reduce intermediate links, thereby enhancing the price advantage and promoting the sustainable and healthy development of the market. The market transaction volume has grown from the initial tens of millions, hundreds of millions of yuan to 13.2 billion yuan in 2000. In 2005, it surged to 30 billion yuan, ranking first in the domestic professional market.
-- Strengthen service functions and build a solid trading platform. It is the consistent pursuit of market managers to provide perfect services for market operators and merchants at home and abroad. Under the guidance of the government, the administrative departments of industry and commerce, taxation, public security, transportation, urban management, fire protection, and technical supervision have intervened in the market early in the initial stage of market establishment; transportation, finance, telecommunications, accommodation, catering, shopping and other service systems are in place. In recent years, four new service centers for e-commerce, textile technology, intellectual property and foreign trade consulting have been newly established, which have made the service functions of the market more perfect and the businesses have benefited a lot.
The information service of the Oriental Silk Market is first-class. As the largest textile professional market in China, it not only gathers various kinds of textiles with Shengde area and products and price competitive advantages from all over the country, but also concentrates on supply and demand related to textile fabrics and raw materials. Information has become the “barometer” and business center for domestic textile fabric transactions. In view of this, the Ministry of Domestic Trade requested the Oriental Silk Market to report the price information of major products every five days and release it as a benchmark price nationwide. At the same time, a business electronic information service platform invested by 7 million yuan of funds, China Silk Network, has been put into operation two years ago, allowing customers across the country and around the world to understand market conditions and conduct online transactions through the Internet. In order to enable foreign buyers to understand the product market in a timely manner, the market management committee has invested heavily in the construction of a large-scale electronic display to release market information and information. This modern information service means that many business operators and foreign buyers will benefit from it. The opportunity to gain trade.
The good service atmosphere and investment environment have attracted a large number of daunting investors from all over the world. They have joined the big market with wealth development potential and wrote a moving chapter of hard work, the most representative of which. It is an investor and merchant from Jinjiang, Fujian Province. From the initial 10 people in the market to the current business team of nearly 3,000 people, it has built a “Fujian Road” in the Oriental Silk Market. Most of the shops here are operated by the merchants. Every day, the Quartet merchants gather, the traffic is booming, the business is booming, the popularity and wealth are very strong, and it has become a very beautiful landscape on the market.
——Improve the market level and create a comfortable trading environment. How to make China's oriental silk market bigger and stronger, better and better, and expand its influence and popularity in the international market. It is a major concern of local governments and market managers since their establishment. jobs. After years of attracting investment, injecting funds and rolling development, the market construction and development have achieved remarkable results. In particular, since 2004, the market has entered a new era of secondary entrepreneurship. In accordance with the overall development ideas of “reforming and upgrading traditional trading areas, building modern trading areas, and building an international textile trade center”, a new round of construction based on the overall development plan of the market has been fully launched, and the annual investment amount is 1 billion yuan. The construction speed of the completed area of ​​200,000 square meters has been fully advanced. At present, around the goal of building a high-level, modernized and internationalized market, we will build a number of key construction projects such as the market center business district, boutique business district, Oriental Trade City, International Textile City and Dongsheng Pedestrian Street. After two years of completion, it will not only attract more well-known domestic and foreign manufacturers to enter and enter the market, but also greatly change the market's single function pattern, and comprehensively enhance market functions and tastes. At the same time, it is necessary to build an ancillary service project closely related to the market. The modern international logistics center with the international container logistics service as the core and the consignment and warehousing logistics service as the main body under construction, covers an area of ​​210,000 square meters, with a total investment. 300 million yuan, the first phase of the project is expected to be put into use in October this year. The completion of this project will make the whole market even more powerful, and effectively transform the traditional transportation industry into a modern logistics industry that conforms to internationalization, network and circulation, and adapts to the needs of market development. With the acceleration of construction and transformation, the market modernization and internationalization will be effectively improved, and the investment and trading environment will be more comfortable. This will greatly enhance the market's attractiveness to domestic and foreign merchants and make the Chinese Oriental Silk Market more developed. potential.
the Rainbow comes after the storm. With the course of 20 years, the Chinese Oriental Silk Market has entered a stable period of development. Looking forward to the future, the prospects are enticing. The market management committee will further develop the Shengze textile industry agglomeration and the market itself for many years based on the strategic decisions made by the Jiangsu Provincial Party Committee and the provincial government to “develop modern service industry” and “develop large circulation market”. The advantages of speeding up the pace of construction and transformation, comprehensively upgrading the market level, and striving to truly build the Chinese Oriental Silk Market into an international textile trade center.

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