Brand story "Vanneal Kanet" originated in Hong Kong, the romantic, elegant and stylish personality of the white-collar family; a free combination of romantic color; the pursuit of simple, stylish design, high-quality fabrics, exquisite craftsmanship Vanneal unique fashion concept. Brand positioning consumer groups: "Vanneal Kanet" women located in the 25-40-year-old urban white-collar workers, they aspire to fashion, the pursuit of fashion, but at the same time restrained, not exaggerated, they are sensual and have a certain cultural accomplishment, inadvertently Between the show is their unique temperament. Brand style "Vanneal Kanelle" combines the latest European popular elements, attention to detail changes and the overall effect with the design style of fashion, elegant expression of the perfect packaging of urban women, fully demonstrates the charm and confidence of modern women. Simple design, humorous details of the changes, study of fabrics, exquisite workmanship, more suitable for modern fashion women's needs and changes in taste.