A/W2018 Shenzhen Fashion Week's MYMO & M.HITI Showcase and the 15th Anniversary of Lang Yi International Successfully Completed

Tracing classic look for the most real female power

We are always on the road

With regard to beauty, about fashion, and about dreams, how can these three seemingly unrelated magical words be used to make them have incredible chemical reactions? On March 14th, Lang Yi International gave the most out of the ordinary answers with a high-level stunning international fashion show and a grand banquet for the fifteenth anniversary celebration.

Retrospect classics, restore the essence of fashion

This year was the fourth year that Shenzhen Fashion Week was successfully held. On the T stage of Shenzhen Fashion Week, as an old friend, Lang Hao has never been absent. This year it is. At 21:00 on March 14th, Lang Lang International took its two brands, MYMO and M.HITIav, on stage in the highly anticipated fashion week, with "Singing in the rain" (MYMO) and "Classic strange" respectively. (M.HITIav) Two themes that lead urban women in the hustle and bustle of the prosperous metropolis, looking for power and beauty that are unique to contemporary women, touching the truest desire in the heart and restoring the essence of fashion.

Unlike previous shows, this year's show design breaks the tradition and makes fashion even more unbounded. Maybe it is to allow viewers who come to see the show to have a better visual experience and imagination. Therefore, the recitation of the original pavilion is not done so much that when you enter the show, you are Endless white space was deeply shocked. The combination of the T station's T stage and the lighting technology made it less glamorous and a bit more temperature. It not only connected the two dimensions of art and fashion in the pure white and the non-traditional. It virtually narrowed the gap between the costume and the viewer. distance. The big show that followed was a climax on the spot.

M.HITIav

Classic strange

From time to time, melodious and lively violin solo, M.HITIav officially unveiled a big show. One by one, wearing a M.HITIav costume looks like a man from the edge of time and space and confidently walks into the crowd.

This season, M.HITIav is inspired by Classical Classics, inspired by ancient Greece and neoclassicalism, and cleverly applied between art, culture and fashion design. In addition to subtle balance, art and fashion are deducted.

A large number of classic colors, such as black, nude, purple bean paste, etc., with the most fashionable Burgundy color, UV color, form a visual feast, dizzying. Sexy modern shoulders, strapless, elegant retro lantern sleeves, bell-bottoms, tube top dress skirt, in a unique silhouette, smooth cutting, not only maintains the classic charm, but also with the perfect contemporary fusion. The use of tough fabrics with lace, gauze, ostrich feathers and other feminine elements of the advanced mix and match rules; in the classic Plaid, reflective materials to add modern new elements, etc., have played out of the recitation style. Elegant minimalism outlines light luxuryism and highlights the modern feel of modern urban women.

MYMO

Singing in the rain

A singer sings in a relaxed and cheerful rain, and opens the MYMO show - "Singing in the rain" chapter. The wet hair and misty makeup of the models exudes the wet, rainy atmosphere. Acappella (pure vocal chorus) sings “in the crowd” in the crowd. They walk from a heavy rain to a cheerful pace. Come to your side. The on-site viewers feel as if they are immersed in the environment, experienced a dripping rain, and experienced a movie-like romance.

With the infiltration of liberalism, contemporary women are more eager to feel comfortable with their sex and yearn for a positive, active, cheerful and pleasing female style. In the fall and winter of 2018, MYMO took a romantic feeling and focused on building an independent, self-confident, brave urban woman image.

Under the theme of “Song in the Rain”, transparent TPU materials are often seen in this catwalk—raincoats, umbrellas, and high boots, not only presenting a sense of futuristicity but also a layer of filters for fashion. Demonstrate a unique style. The perfect blend of vintage plaids and sporting elements also leads another contemporary fashion.

Mesh embroidery, pleated lace, and other elements that symbolize softness are used in a large number of them, with a variety of warm or cold or popular colors, glow and winter 2018 temperament and charm. Among them, there is no lack of classic shadows, such as elegant business wear in the 70s, never faded plaid, etc. in the retro silhouette, highlighting the urban modern model. The addition of feminine designs in military and sportswear emphasizes the contemporary women's fashion taste.

After a thunderous thunderstorm, the air around the show seemed to be stunned and silent. At this time, the umbrella models walked back to the court with a light and pleasing enthusiasm. It seemed as though they had just released their nature and found the truest self. And this is what MYMO wants to convey to urban women: I'm me, throw away everything, brave to be the most realistic myself, and wear fearless confidence.

MY DREAM LIFE

The spectacular show of the two brands set off a climax at the scene, and the 15th anniversary celebration of Langfang International, which was magnificently opened on the same night at the Grand Ballroom of the Intercontinental Grand Hotel in Shenzhen, was to recite the dreams of these 15 years. The process delivered a final answer. The romantic and lively dinner scene, together with the celebrations, and the communion of friends from all over the world, drew a complete symbol for the 15 years of dreaming.

The 15th anniversary of the recitation of the International Day to "MY DREAM LIFE" as the theme, and invited the Hunan Satellite TV's head of Huadan - Liang Tian, ​​as the host of the fifteenth anniversary. In addition, the scene was attended by industry heavyweight guests - Mario BOSELLI, honorary chairman of the Italian Fashion Association, and Madame Daniel Wertel, the first vice president of the French Women's Clothing Association. The attendance of Wang Yao, director of the China National Business Information Center, advisor Su Yanyan of the China Association of Fashion Designers, Shen Yongfang, president of the Shenzhen Garment Industry Association, and famous actor Chen Ran, made this event even more glorious.

Among them, the speech of Mr. Zhou Teng, Chairman of Lang Lang International, will recite the development of the fifteen years of recitation, to all partners and colleagues, and all the leaders and friends who have shown their concern and support for the years. Expressed his gratitude. Ms. Shen Yongfang, President of the Shenzhen Garment Industry Association, sent sincere blessings to Recitation, witnessed and affirmed the thriving growth of the 15 years, and gave high expectations and expectations for tomorrow's recitation. At the same time, it expressed the trust and determination of the reciters who are about to embark on the new journey!

Hunan TV host Liang Tian wearing M.HITIav costume

Debuted in the 15th Anniversary Dinner and the Shenzhen Fashion Week

Yes, this year is the fifteenth year of recitation of Dreamworld. During this period of fifteen years, Lang Yi has always forgotten her heart and walked on the way to create elegant, intellectual, confident and independent styles for urban women. In 2003 and 2013, she established two brands, MYMO and M.HITIav, respectively. Whether it is MYMO that blends western style with oriental temperament, or M.HITIav, which highlights the modern sense of modernity with minimalism and extravagance, they all share the same vision—chasing the beauty of women and continuing to higher and further Dreams move forward.

Famous actor Chan burning wearing MYMO clothing

Debuted in the 15th Anniversary Dinner and the Shenzhen Fashion Week

Looking back, we were pleasantly surprised to find that the original 15 years of dream-building journey allowed Lange to repeatedly interpret her fashion attitude and perfected the numerous metamorphosis. The 15-year dream-making journey not only allowed Lang Lang completed the perfect combination of art and business, and laid a more important position in China's women's clothing brand. Today, it is even more global.

With a long-range dream, my dreams never stop. Let us believe together that in the future, recitation international will be able to uphold the heart and build a more refined aesthetic that belongs to women. My perfect monent,my future life, beyond dream.

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